Truly Originals
Role: 3D Designer, Motion Designer, Editor
Truly Originals was a series created by the team at 360i of flavor-inspired artist collaborations. Four artists were brought onto this project to design artwork for limited-edition packaging, posters, and merchandise. Their illustrations were then passed off to me, where I animated a 3D rendering of the Truly limited edition can and brought the artist’s illustrations to life. Due to the campaign’s success, Truly decided to use the illustrations on their packaging.
Team
Agency: 360i
Group Creative Director: Peter Wood
Copy: Sage Lucero & Christian Napolitano
Photographer: Josh Dickinson
Artwork
Max Loeffler
Armando Veve
Nikoo Bafti
Merijn Hos